Client
Gemeente Hardenberg
Created at
Buro Open (This is a client of Buro Open)
Services
Visual identity Logo design Motion Print Social media Campaign
Gemeente Hardenberg
Created at
Buro Open (This is a client of Buro Open)
Services
Visual identity Logo design Motion Print Social media Campaign
A identity that gives substance to the core and ambition and in which the emphasis lies on connecting residents and entrepreneurs with the organization in Hardenberg and vice versa.
The logo of Gemeente Hardenberg connects the words ‘Gemeente’ and ‘Hardenberg’, which symbolizes the relationship with residents and the balance between different aspects. The connection is designed as a kind of river and inspired by the river Vecht, which literally forms the connection between the city and the villages in the municipality. This gives the logo dynamism; something that characterizes Gemeente Hardenberg on several fronts. The color palette of the new identity consists of dark blue for reliability and connection, green for nature as a living-working-living environment, pink for warmth and neighborliness, and yellow for ambition and decisiveness. In addition, style elements have been used in the form of blocks with rounded corners. These can be used modularly in all communication tools.
The logo of Gemeente Hardenberg connects the words ‘Gemeente’ and ‘Hardenberg’, which symbolizes the relationship with residents and the balance between different aspects. The connection is designed as a kind of river and inspired by the river Vecht, which literally forms the connection between the city and the villages in the municipality. This gives the logo dynamism; something that characterizes Gemeente Hardenberg on several fronts. The color palette of the new identity consists of dark blue for reliability and connection, green for nature as a living-working-living environment, pink for warmth and neighborliness, and yellow for ambition and decisiveness. In addition, style elements have been used in the form of blocks with rounded corners. These can be used modularly in all communication tools.
